The 360GT Searchbait is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. The 360GT Searchbait has a natural swimming action fish can’t refuse.
Fishing it couldn’t be easier, simply cast it out and reel it in with a steady retrieve.
Exclusive VMC Coastal Black hook has extended “leg” on line tie to further enhance action. 60° angle keeps lure swimming in the perfect position.
Life-like rattling jig head and body fit precisely, with color patterns that perfectly match regional forage.
Williamson Koika Jig
Koika is asymmetric in design with center balancing to create the perfect fluttering/fall action; ideal for slow-pitch fishing.
Slow-pitch jigs are designed to stimulate distressed prey, darting and flashing erratically with each lift of the rod tip before slowly falling with an attractive horizontal flutter on the pause.
The perfect choice for targeting schooling fish in the upper water column.
Rapala Saltwater X-Rap Twitchin Minnow
The aggressive side-to-side X-Rap® Twitchin’ Minnow is designed to perform a tight walk-the-dog swimming action. Xtreme flash with X-Rap® attitude triggers the attack instinct in fish. Slow sinking allows a glide and drop technique that lands the Twitchin’ Minnow into pockets where big fish love to ambush their prey.
SXRT10 4" 1/2 oz. SXRT12 4-3/4" 15/16 oz.
Rapala CountDown Magnum
Built to take the abuse of hard hitting fish like blues, tarpon, tuna and wahoo the Rapala Magnum® CountDown® is rigged saltwater tough. IGFA records confirm that these are the world's number one saltwater hard bodied lure.
Metal lip, welded line tie, heavy-duty split rings and Perma Steel hooks provide long life and premium performance. Made of super tough African Abachi wood, these sinking lures swim true at any speed, cast or trolled.
Williamson Gomame Jigs
The "S" shape in the body delivers a pronounced wounded baitfish action. High quality foiled finishes add flash and attraction to the amazing action.
Good for all kinds of pelagic fish: Tuna, Trevally, Sea Bass, Spanish Mackerel and Kings.
Williamson Jigging Assist Hooks
The hottest technique in blue water jigging assist hooks are rigged at the top of the lure where fish usually attack prey.
With this rigging the fish is not able to use the weight of the lure as a lever and throw the hook. It also reduces the risk of the lures snagging the bottom or wreck.